It surpasses Xiaomi (6.7%) and Vizio (6.4%).

But the quite low brand awareness in the US leads to constant questions: Who makes Hisense TVs?

And in this article, I will give an answer.

Article image

This marked the beginning of the companys journey toward establishing itself as a global consumer electronics brand.

Over the years, Hisense embarked on a series of strategic acquisitions to expand its reach and capabilities.

However, this partnership with Sharp faced challenges, including disputes and lawsuits related to product quality.

Article image

Consequently, an agreement was reached in 2019 to discontinue the production of Hisense televisions under the Sharp brand.

Is Hisense a Chinese company?

As I said,Hisense is a Chinese company.

As this article is focused on Hisense TVs, I will quickly explain how their business is operated.

Hisense Group is a holding company.

That means its used to operate and control other Hisense entities, in full or partially.

It controls 30% of their TV manufacturing company.

So yes, thats a Chinese company.

you could check the information about themhere.

Their legal address (headquarter) islocated in7310 McGinnis Ferry Road, Suwanee, GA, 30024, US.

Who owns Hisense?

Its the same as asking: Who owns Apple?

or Who owns Microsoft?.

Is this text right?

Both yes and no.

Below I will explain who owns Hisense in fact and figures.

If you want a plain and simple explanation, just skip slightly; there would be a simple explanation.

The official disclosure of Hisense Holdings shareholders ishere.

The state-owned Qingdao State-Owned Assets SA controls 16.78%.

Heres a simple explanation for those who want me to make it plain and easy to understand.

Theyre wrong, as this state-owned fund controls only around 17% of Hisense TV manufacturer.

Is Hisense state-owned?

Ill be fair with you; I have a lot of skepticism over fears about Chinese state-owned companies.

But I dont expect you to share my skepticism.

So, heres what you gotta know if youre unsure whether Hisense is state-owned.

Below would be a little tangled and hard-to-understand information.

But if you want facts and figures, you might read the text below.

First of all, lets define what is state-ownership.

In this case, the government (via its subsidiary firm/company) acts like an investor.

Heres astatementabout the ownership and share controls.

it’s possible for you to also read more about Hisense changes in state-controlled status inthis articlein English.

Its around 17% directly.

But state-owned DOESNT mean state-controlled.

The state seems to have no control over Hisense TV manufacturers, at least on paper.

Does Samsung own Hisense?

No, its not controlled or owned by Samsung.

Moreover, there are no major shareholders to control Samsung Electronics and Hisense Visual Technology.

Despite both companies being large panels and display manufacturers, they might use third-party panels for some TVs.

Are Hisense and LG the same company?

No, they arent the same.

They are two large TV makers.

LG is a South Korean company, and Hisense is a Chinese manufacturer.

And theyre one of the largest TV and panels market competitors.

The same as with Samsung, I dont know why this misbelief is so widespread.

So no, Hisense and LG arent the same companies.

But when it comes to this question, its easier to understand how this misbelief was born.

Its simple: Hisense makes its own LCD panels but buys OLED panels from LG.

And thats why a lot of people believe their TVs are the same.

And Hisense/LG isnt the only example of such cooperation, so theres nothing strange there.

Where Hisense TVs are made?

Heres an example of one of the Hisense TVs labels.

Heres written:

But how to tell where the TV is made?

We need to understand how TVs (or any other electronics) are made.

But most parts for Hisense TVs are manufactured in mainland China.

The TVs components are manufactured by Hisense itself and supplied by other Chinese manufacturers.

The only one we know information about is LG, but Hisense doesnt disclose the full list of suppliers.

What brands are owned by Hisense?

Since Hisense not only makes TVs but also other home appliances, many brands are owned by Hisense.

Hisense owns or licenses the following brands:

Do Hisense TVs worth buying?

Several factors must be considered when deciding whether to buy a Hisense TV.

This can be confusing as TVs in each country have completely different model numbers.

One aspect that some people may find concerning is the advertising approach used by Hisense.

They have promoted ULED screens as superior to OLED, which can be difficult to believe.

OLED screens are known for their exceptional picture quality, deep blacks, and vibrant colors.

But in my opinion, Hisense TVs are an OK choice.

If I decide which TV to buy, Ill probably choose Samsung because I prefer this brand.

So its up to you.