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(Wanna know how hard the next DC movie is going to bomb?
Theyre the early-warning system.)
This NRG report isnt usually published for general-audience consumption, though the company does publish lots of public-facing data.
As recently as 2018, theatrical consumption was the default, with 57 percent of Americans choosing cinemas first.
No surprise, the sea change happened in 2020, when at-home viewing took the lead.
Marketing works, as does a good user interface.
Peacock, meanwhile, stands out for having live content (a.k.a.
