Major market players were slow to enter this segment due to the bureaucratic approval processes typical of large corporations.
By being one of the first to offer a streaming solution, Roku secured its place in the industry.
Over time, Roku expanded its lineup with increasingly advanced models.
In 2014, the company introduced the first Roku TVs with built-in streaming capabilities.
These TVs were manufactured by third-party companies but ran on the Roku OS.
Later, Roku-branded TVs also became available to consumers.
By 2020, the company had grown into one of the largest manufacturers of streaming devices in the world.
How Does Roku Work?
Roku connects to your TV via HDMI and uses Wi-Fi or Ethernet to dive into the internet.
It offers a user-friendly interface with access to various streaming services, some of which require a subscription.
When it comes to streaming devices, there are quite a few.
Despite its strengths, Roku has some drawbacks.
The interface includes ads and recommended content, which can annoy some users.