Spotify Wrapped arrived on Wednesday, packaged in its usual neon, Instagram-ready glory.
All this is getting weird.
Spotify did not respond to requests for comment.
There was also a section picking apart how listening styles changed over different months of the year.
(“It’s not me who can’t stop listening to Chumbawamba.
It’s my cousin, I swear!")
Maybe you opted for a mysterious approach and kept your Tinder bio short and sweet.
But where data is lacking, some have set out to create it themselves.
Here, at least, these people get to curate their experiences and post them as they wish.
It also created an interactive vision-board feature for people to set intentions for their 2025 dating plans.
But Spotify, in particular, wants to tell its users more about themselves throughout the year.
Wrapped season is a shiny reminder of all we’ve done, seemingly in private, on our phones.
Amanda Hooveris a senior correspondent at Business Insider covering the tech industry.
She writes about the biggest tech companies and trends.
