Keeping pace with Hollywoods perpetual awards horserace.
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There are a few reasonsThe Morning Shows 16 nominations jumped off the page when they were announced last month.
For one, the noms were concentrated in a few high-profile spots on the ballot, namely acting.
Two of the six contenders for Outstanding Lead Actress in a Drama went to Jennifer Aniston and Reese Witherspoon.
It wasSuccession-style category domination.
This years nomination haul marks a significant leveling up for the Apple TV+ series.
Usually, once a shows nomination totals begin to decrease year over year, they dont get a rebound.
ButThe Morning Showdid just that as part of anoverall groundbreaking year for Apple TV+.
It also got its first-ever nominations in outstanding drama series withtwoshows: slovenly spy seriesSlow HorsesandThe Morning Show.
ButThe Morning Showisnt just Apples most-nominated series.
NotThe BearorShogunorThe Crown.The Morning Show.
Yet mention it in polite company and youll likely get more giggles and derision than not.
(Its actually pretty effable; its movie stars.)
But it wasnt until the third season that it came into its own as actually compelling television.
(Jennifer Aniston livestreams her experience with COVID!
Carell drives off a cliff after hanging out with a woman making an anti-cancel-culture documentary!
That Simon & Garfunkelneedle drop!)
It only took some time and several truckloads of Apple money to get there.
One thing Ive always loved aboutThe Morning Showwas the tonal slide, as we call it, she said.
I think thats emblematic of the time were living in.
Whatwasntanywhere was a drama that hooked the Zeitgeist likeSuccessionhad.
Floating into that void, like Bradley Jackson in low-Earth orbit, cameThe Morning Show.
Of course, just takeSuccessions spot is a task easier assigned than accomplished.
(Its forthcoming third season could change that check back with us next year.)
New money supplanting the old.Fallout?
A child turns against a parent who has lost the plot.
Both shows are/were greatly cognizant of the grim state of American media.
Both feature predatory tech billionaires out to dismantle legacy media corporations.
Both killed off their problematic lead male characters in transit.
Explanation 4: The Strike
This one works hand in hand with explanations 2 and 3.
Explanation 5: The Campaign
The Morning Showdidnt just back its way into 16 nominations.
you might obviously see thats the case with the ten acting nominations.
You have to be self-aware about your shows.
