Since only LG and Samsung make large OLED displays, comparing panels from LG and Samsung makes sense.

The TVs may use different OLED materials, but the focus will shift to usability and streaming services.

LG utilizes white organic diodes, while Samsung employs blue OLEDs.

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Originally, OLED displays used colored organic diodes.

This approach mitigates the issue of differential aging and enhances the overall durability and performance of OLED displays.

This configuration offers several advantages:

There is a common misconception that including a white subpixel increases brightness.

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Initially, these EVO series TVs featured improved OLED materials that allowed for increased light output.

In 2023, LG further advanced its display technology by introducing Multi-Lens Array (MLA) technology.

This innovation boosts display brightness by 40% without increasing power consumption.

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MLA technology works by incorporating a layer of microlenses near each subpixel.

This principle is akin to the historical practice of placing candles in front of mirrors to amplify their brightness.

By efficiently channeling more light through the display, MLA enhances brightness without the need for additional power.

Samsung QD OLED TVs

Samsung first realized the idea of an OLED TV in 2013.

Meanwhile, LG continued to develop its OLED technology and produce OLED TVs.

Samsungs OLED features

Samsung chose a three-pixel sub-pixel structure with inherently higher brightness for its displays.

This structure is designed to improve the brightness and image quality of Samsungs displays compared to LGs displays.

However, this advantage has disadvantages, such as higher power consumption to generate more intense light output.

However, Samsung TVs still show higher color brightness, second only in the white spectrum.

Samsung started producing OLED displays in 2022 and announced plans to start supplying displays to other manufacturers in 2023.

Sony became the first company to contract with Samsung to supply QD-OLED panels for its TVs in 2023.

Despite this, Samsung must still ramp up OLED TV production to meet market demand.

The move aims to saturate the market with Samsungs OLED TVs.

Buyers competition will focus more on marketing and the usability of the operating systems.