Then the chatbot suggested generic favorites like a Stanley mug and a foot massager.
“You are a really, really great mom,” the mug read.
Losers, total disasters."
Then it suggested I make a jar and stuff it with memories I’ve written down.
‘Tis the season to scramble and buy tons of stuff people don’t need or really even want.
Either way, AI has been completely changing the e-commerce game.
Specialization comes from using third-party data to track activity and preferences across the web.
In a way, that’s the personalized level of service high-end stores have always provided to elite shoppers.
Now, instead of a consultation, the expertise is built on surveillance.
1 provider of their service or product in their local community," Nathan says.
“They’re not worried about AI taking their job they’re worried about a competitor using AI.
They see it as basically a way to get ahead.”
It told me I could likely find these items on Etsy but it didn’t give me direct links.
“We’re still really wrestling with: How accurate is it?
How much of a black box is it?”
says Koen Pauwels, a professor of marketing at Northeastern University.
“Humans are way better still in getting cues from their environment and knowing the context.”
Amanda Hooveris a senior correspondent at Business Insider covering the tech industry.
She writes about the biggest tech companies and trends.
